Masked Up | Helping reuse clothes by turning them into masks

Project Team:

Jaeda , Ish , Amelie , Hollie , Melody

Status:

New Idea

Social Purpose

Responsible Consumption & Production

What is the problem you found?

The first problem we found is an ongoing problem, and is the waste of clothing items throughout the everyday community. This is a huge problem and most families across the country and contributing to it. 

The second problem is very relevant to right now, and this is the high demand for face masks.

We have combined these two problems and come up with the solution to reuse old clothes and convert them to face masks for all ages.

What is your opportunity?

How might we give products a second life? We really want to focus on bringing to life old fabric and unused clothing.

Who is your audience?

The customers are:

1. Everyday people who want to trade their unused and/or old clothes for a mask.
2. People who want to buy a mask - this could be adults or children.

Our differentiator is that we are selling upcycled masks for both adults and children and will have different sizes and patterns in our product range.

What Is Your Solution?

Our solution is to upcycle old clothes and turn them into new and improved masks. We will also expand our range to include bags and hats, so that customers have more options of what to turn their old clothes into. All of our products are suitable for both children and adults. As young people, we have great insight into what kind of masks young people are interested in. 

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Challenge

Future of Fashion Design Challenge

Program

AEG Holiday Program January 2021

Location

Queensland

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