Cultural Connection | Reducing racism and discrimination in the community

What is the problem you found?

Racism in the community has a negative impact on multicultural communities that experience it. Negative impacts include negative thoughts, loss of confidence/identity, and shame of culture of origin. How might we provide education on different cultures?

Customer / Problem

Our customers are young multicultural people in the Logan/Beenleigh community who feel left out, have low confidence, feel different, and lack cultural knowledge.

What Is Your Solution?

Our social enterprise idea is a festival for young people and the community, that promotes multiculturalism and encourages learning about different cultures. There will be food trucks from different cultures, games, and other activities that will aim to teach people about other cultures and ethnicities. The festival's main aim is to reduce racism and discrimination in the community.