Creating connection by bringing the community together
Maddi, Jazmin, Noah
We identified that there is a lack of opportunities for social connection and lack of mental health services within the community. Our opportunity is: how might we incorporate more activities and entertainment within communities to support mental health?
Customer / Problem
1 in 5 people will experience symptoms of mental illness. In Australia alone that’s roughly 5 million people, and out of those 5 million people, only 40% ask for help.That means the remaining 60% of people are silently suffering and fighting their own battles.
Left and right, all around us, people are dealing with their own problems that no one could suspect.
Our solution is a community festival to create social connection and cohesion where ticket sales from the event are redirected into mental health services.
We will be offering wristbands for $15 per person, allowing an unlimited number of rides for the whole day and providing a range of food stalls.
Performers will pay $20 to perform on the stage to show off their skills.
80% of the profit we make will be donated to the Black Dog Institute - a nonprofit organisation for diagnosis, treatment and prevention of a range of mood disorders and mental health issues, including but not limited to depression, anxiety and bipolar disorders.
The remaining 20% of the profit will be put towards further improving and enhancing the activities and overall success of the festival to make it more enjoyable for people of all ages.
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ProgramLogan City Council Catapult Program