My Thorough Friend
Repurposing retired thoroughbred for therapy and physical experiences.
Allie Palmer, Cottee Harwood , Jorja Curry , Alex Machlin, Ella Munday
How might we bring people to see the positives of the equestrian community?
Customer / Problem
Our customers will mainly consist of ex-thoroughbred horses and trainers/owners and people living with disabilities or those struggling with mental illness. These people often miss out on opportunities to do physical activities that put them in total control or struggle to shake off feeling down and picking themselves up. Horse riding can be a great way to heal or connect with oneself and regain vitality.
Our solution is offering riding lessons to people who are physically challenged so they have the opportunity to ride a horse. The horses will be thoroughbred horses who once raced and no longer race but can still help bring therapeutic and calming benefits to people living with physical disabilities.
Please help us with funding to acquire horse facilities and the personnel for this project.