The Big Picture | Making saving a visual and fun experience

What is the problem you found?

The problem we have found is that many people cannot visualise their money well and envision their goals, limiting the ability to save money towards their short or long term goals.

This problem needs to be solved to help people become more money conscious and less stressed about their money. They can visualise their goals and savings in a fun way, especially for school children who are limited in their financial education, setting up positive saving habits in the future.

What is your opportunity?

How might we make saving a fun experience to motivate people to save money towards their goals?

Who is your audience?

Young people who want to save money.

What Is Your Solution?

Our solution is "The Big Picture"

The Big Picture is an important tool for young people to visualise their goals and see what their money is doing. Our app eliminates the low motivation when it comes to saving up for something big, as it allows us to see what our money is going towards and how we can reach our goals.

 

Our app allows young people to see what their money is going towards in a visual way and view saving towards a big or small goal as a positive and exciting experience.