Family Friendly Flights | A campaign that allows families to travel cheaply by using an app.

What is the problem you found?

Families can find travelling by plane too expensive, especially during the school holidays. 

What is your opportunity?

How might we make travel by plane less expensive for families?

Who is your audience?

Families, especially large families with 3 or more kids.

What Is Your Solution?

My solution is a program that allows inexpensive travel by plane for families.

Fly once at full price with at least 2 adults + 1 child, or 1 adult + 2 children (in the same family), then receive 20% off any subsequent flight - at the same price or less than the first - in the next 18 months for the same family group.

This app idea will allow users to log flights (enabling them to apply for the discount), search for trips, check the costs of travel packages, and find family-friendly travel and accommodation options.